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Revenue Stack: Wednesday Edition

🔄 This Week's Stack Play: The Prompt Multiplication Effect

Monday's email hit different, didn't it?

Within hours of sending that "Act as a persuasive SDR" prompt, my DMs exploded with screenshots. Reply rates jumping from 2% to 18%. Meetings booked in the first 24 hours. One founder literally texted me: "This is witchcraft."

But here's what I didn't tell you: That single prompt is just the foundation.

The real money isn't in one great message—it's in turning that one prompt into a systematic revenue engine that works while you sleep.

Today, I'm pulling back the curtain on the full system.

🎯 The Prompt Stack That's Adding 6-Figures to Pipelines

Most people take Monday's prompt and fire off a few emails. That's amateur hour.

The pros? They build what I call a Prompt Stack—a sequence of AI-generated touchpoints that guide prospects from "Who is this?" to "When can we start?"

Here's the exact 7-touch sequence that one client used to add $47k in new pipeline last month:

Touch 1: The Opening (Monday's Prompt)

"Act as a persuasive SDR with 10+ years of experience. You're reaching out to [prospect] who runs [company]. Their biggest challenge right now is [specific pain point]. Write a 60-word cold email that gets them curious enough to reply. Use their name twice, mention one specific detail about their business, and end with a question that makes them think."

This is your foundation. Gets 15-22% reply rates when personalized correctly.

Touch 2: The Value Bomb (Day 3)

"Write a follow-up email that provides immediate value to [prospect] without asking for anything. Share one specific insight about [their industry] that they probably haven't considered. Keep it under 80 words and end with: 'Thought you'd find this interesting given what you're building at [company].'"

No ask. Pure value. Builds trust and positions you as someone worth listening to.

Touch 3: The Social Proof Injection (Day 7)

"Create a follow-up email mentioning how you helped [similar company] solve [similar problem]. Include a specific result (percentage or dollar amount). Keep it conversational and end with: 'Not sure if this is relevant to your situation, but figured I'd share.' Make it 70 words max."

Social proof without being pushy. Shows you understand their world.

Touch 4: The Curiosity Gap (Day 12)

"Write an email that creates curiosity by mentioning a mistake that 80% of [their industry] companies make with [relevant process]. Don't reveal the mistake—just hint at it. End with: 'Quick question: Are you seeing this pattern at [company]?' Keep it under 60 words."

The pattern interrupt. Gets them thinking about their own blind spots.

Touch 5: The Soft Close (Day 18)

"Draft a casual email asking if they'd be open to a brief conversation about [specific topic]. Frame it as exploratory, not sales-y. Use phrases like 'quick chat' and 'see if there's a fit.' Include: 'No worries if timing isn't right—I know you're busy building something great.'"

Low-pressure close that removes friction.

Touch 6: The Final Value Play (Day 25)

"Write a final follow-up email that provides a free resource or tool related to [their challenge]. Say something like: 'Last email from me—wanted to share this [resource] that might be helpful regardless of whether we ever chat.' End with your contact info and 'Best of luck with [specific project].'"

The respectful exit that often generates late responses.

Touch 7: The Breakup Email (Day 35)

"Create a breakup email that's professional but slightly vulnerable. Mention that you've been following their journey and respect their time. Ask if there's ever a better time to reconnect. Keep it human and genuine—no corporate speak."

The psychology here is powerful. Often generates responses from prospects who forgot about earlier touches.

📊 The Numbers Don't Lie

My client Sarah implemented this exact sequence targeting SaaS CMOs:

• Sent: 240 emails (7-touch sequence to 240 prospects)

• Opens: 73% average across all touches

• Replies: 19% overall response rate

• Qualified calls: 31 meetings booked

• Closed deals: 4 new clients in first 60 days

• Revenue: $47,000 in new monthly recurring revenue

Total time investment: 2 hours setting up the sequence in Clay + Instantly.
Cost per new client: $23 (just the tool costs).
ROI: 2,043%.

🎭 The Secret Sauce: Prompt Personalization

Here's where most people screw up: They use the same prompts for everyone.

The magic happens when you personalize the prompts themselves before feeding them to ChatGPT.

Instead of: "Write an email to a CEO"
Try: "Write an email to Marcus, CEO of a 50-person fintech startup that just raised Series A and is struggling with customer acquisition costs based on their recent LinkedIn post about paid ads not working."

The more specific your prompt, the more human the output.

I use this formula: [Name] + [Title] + [Company Details] + [Recent Activity/Pain Point] + [Desired Outcome]

🔧 The Implementation Stack

Tools you'll need:

• ChatGPT (obviously)

• Clay or Apollo for data enrichment

• Instantly or Outreach for sequencing

• Calendly for booking meetings

Time investment: 3 hours setup, 30 minutes weekly maintenance

Monthly cost: Under $200 for most use cases

💡 Advanced Moves for Overachievers

The Industry Clone Method

Take your winning sequence and adapt it for different industries:

"Take this email sequence that works for SaaS companies and rewrite it for e-commerce brands facing similar challenges. Adjust the language, examples, and pain points to match their world."

The Objection Anticipator

Before launching your sequence, run this prompt:

"List the 8 most common objections prospects in [industry] will have to [your offer]. For each objection, write a 40-word response that addresses it without being defensive."

Then weave these responses into your follow-up emails.

The Tone Tuner

Different industries respond to different tones. Use this:

"Rewrite this email sequence in 3 different tones: 1) Consultative and professional, 2) Casual and friendly, 3) Direct and confident. Keep the core message the same but adjust personality."

A/B test to see which resonates with your audience.

🚀 Your Next Steps

1. Start with Monday's prompt if you haven't already

2. Build touches 2-3 this week using the templates above

3. Test with 50 prospects before scaling

4. Track everything - open rates, reply rates, meeting rates

5. Iterate based on responses you get

Remember: The goal isn't to send more emails. It's to send better sequences that move prospects closer to a buying decision with each touch.

🎯 The Bottom Line

Most salespeople are still writing emails like it's 2015. While they're crafting "touching base" messages, you're deploying AI-powered sequences that feel human, provide value, and systematically move prospects through your funnel.

This isn't about replacing human connection—it's about scaling it.

The best part? Once you nail this system, you can clone it across industries, verticals, and use cases. One great prompt stack becomes 10. Then 20. Then you've got a revenue machine that works in your sleep.

That's how you stack revenues.

P.S. - Next week, I'm sharing the "Objection Obliterator" prompts that handle the 12 most common sales objections before prospects even voice them. The early results are ridiculous.

P.P.S. - Forward this to your sales team. They'll thank you when they're hitting quota by the 15th.

👉 Want the full "Prompt Stack" swipe file with 47 battle-tested prompts? Hit reply and I'll send it over.
👉 Know someone drowning in manual outreach? Forward this email. They'll love you for it.

Keep stacking,
Ed Weeks, Jr. MBA

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